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IAM Weekend is an annual gathering for creative thinkers & doers exploring the futures of the internet(s).
We were invited by Internet Age Media and Pitch Studios to collaborate on the visual identity for IAM's 2020 event, 'The Weirdness of Interdependencies'.

We created visuals that sought to evoke a sense of belonging to intricate and tactile ecosystems that abstractly represent real life microbiomes.
Our key part to play was digesting big ideas into clear visuals and building a world for these concepts to live in.

The identity manifested as video and digital assets that were used for promotion and throughout the event. This included a full length trailer, key topic and speaker identifiers, countdowns as well as a social component Instagram Face Filter.

IAM Weekend

The Weirdness of Interdependencies

Event, Visual Identity

Studio:

Pitch Studios

Social

An Instagram Face Filter was made in collaboration with The Young Never Sleep as a shareable, fun and interactive piece that visually communicated the necessity to more deeply consider our relationship with natural, technological, and digital ecosystems.

The result was a techno-ecological center of attention with revolving faces of the user.
We provided assets, materials, animation and support in its development.

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