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We partnered with The Digital Fairy to create a 3D animation for installation in Selfridges London to promote and partner with Estee Lauder's limited edition Custom Blend Lip Lounge.
The piece follows the hypnotic process of creating a one of a kind product through mixing, melting, molding & personalizing with an engraving. We approached this by creating slow, dramatic and mesmerizing visuals to dwell on the satisfying process of making an object from scratch.
Estée Lauder
Lip Lounge
Product Launch, Store Installation
Studio:
The Digital Fairy
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